The Importance of Company Culture
What is company culture? Company culture in a nutshell, is a collection of the personality, values, working environment, ethics and goals of a company. Google is a good example of an organisation with a clear company culture. Ask almost anyone in the tech world about where they would love to work, and Google will top […]
Expand a Sign gets dirty with Muddy Princess
Expand a Sign is getting dirty and have partnered with Muddy Princess. We will be their exclusive branding partner, providing them with our amazing branded products for their next 10 events. So, what is Muddy Princess? This is Muddy Princess… Your 5k Obstacle Mud Run. Don’t miss this great opportunity for a “girls dirty day […]
The Legendary Flying Banner
The world has been blessed with many legends in our respective lifetimes… Muhammad Ali, Pelé, Martin Luther King Jnr, Steve Jobs and The Beatles to name a few but the branding world has only ever had one legend – The Flying Banner aka Teardrop Banner. Legendary status is such a bold claim, even with a […]
How to pull off a successful Brand Activation
How to pull of a successful brand activation? A question you’ve probably asked yourself more than once in your career. While it’s no secret that brand activations are a powerful tool, executing a successful one can prove to be quite complicated. Below are some top tips we’ve learned are critical for a successful brand activation. […]
WHY BRAND ACTIVATIONS WORK
Brand activations are a marketing method which involves engaging consumers by creating an experience and allowing them to interact with your brand. By engaging with consumers and involving them in an event or experience, brands are able to foster positive associations and create long-term brand loyalty. Brand activations have become an important part of every […]
A DAY IN THE LIFE OF OUR STUDIO
You are invited to read along and find out what a typical day at the EAS Studio is like. 7:30 am each day without fail, the Studio is a hive of activity with each respective person doing their designated job. While the rest of us are preparing for the start of what without a doubt […]
Stop Conforming and try Something New
From the beginning of time (or at least the last 10-15 years), brands have chosen the pull-up and roll-up banner as their branding weapons of choice when it comes to events, activations and expos. Its’ simplicity and reliability has become a favourite among anyone investing in branding for their business. With everyone using pull-up and […]
Expand a Sign – A truly global brand
In the past 20 years, we’ve sent our products to all 4 corners of the world. From major countries like the USA, England, Australia, Germany, Russia and China, to obscure locations like the Marshall Islands, Galapagos and even the North Pole. Our products are in demand all over the globe – with 86 of the […]
Sustainable Branding
2017 for me, has been the year of sustainable living. Consumers and businesses have become increasingly more aware of how their actions affect our fragile environment. From only choosing cosmetic products by brands that don’t test on animals to meat-free Mondays and only buying from environmentally conscious retailers, we as consumers now play a much […]
