How to care for your Branding…
With summer events season quickly approaching, your branding is guaranteed to rack up some decent mileage over the next couple of months. In-between the manic set ups and frantic takedowns, it’s easy to forget that these are actual investments so taking an extra 5 minutes may save you money in the long run. The longevity […]
Everyone Loves Inflatable Signage
Let’s do a test…Try driving for one day and not see some kind of signage for a business or event. It’s everywhere right? Business’ are using signage as a form of branding all over and on a day-to-day basis we see an overwhelming amount of options that we have to choose from. From flags and […]
Priceless Perks that Promote Productivity!
Outsiders may wonder how Expand a Sign has continued to grow from strength to strength over the past 19 years. Simon Sinek, author of ‘Start With Why’ aptly hit the nail on the head when he said: “Customers will never love a company until the employees love it first”. When I first started working at […]
Quality is remembered long after the price is forgotten
If you’re not one of our many satisfied customers that have trusted Expand a Sign since 1997 along with 87 of the world’s top 100 brands then ask yourself, is your branding really as good as it can be? Why have so many brands aligned themselves with Expand a Sign as their portable branding supplier? […]
Family Fun Day
A picnic in the park I am a new team member at Expand a Sign and can honestly say that I already feel part of the family. As part of their “Yes We Can” team building initiative they treated staff to a family fun day at Mitchell Park Zoo on Saturday the 9th of May. […]
Perception
Perception. So what is the definition of this word? I looked it up using the right click action on my mouse (what ever happened to the Oxford Dictionary?). The computer thingy spat out words like: Insight Awareness (or lack of) Discernment Observation Sensitivity (males are clueless about this one) View Opinion (everyone’s counts) Four words […]
Why is branding important?
In this day and age, as a consumer, we are inundated with choices when selecting a product or service and often find it hard to make a decision. It is for this exact reason that branding is of such importance. Quite simply, choices are the only way consumers actually know you exist. So it’s become […]
Midmar Mile – what an experience!
I swim to keep fit and to keep off the Kgs. John Bailey has always said I have wasted my gym subscriptions. Be that as it may, I am amazed each year at the sudden surge of activity mid-January as Midmar approaches. A flood of pale, normally overweight bodies arrive for training. The pattern is the […]
Chasing the Deadline
Occasionally, having to run is the only available option. As was with our situation this morning. A customer had given us a tight but achievable deadline for the manufacture and delivery of their Expand a Sign WondaSigns and Expanding Backwalls. A smooth transition from artwork approval to production and despatch, with an air freight of the branding yesterday […]
